Rethink the Modular by USM
USM Modular Furniture Haller was first introduced 50 years ago and the modular approach has helped businesses design how they work and organise themselves ever since. At the start of what is now a new era, the Swiss company has shown its pioneering spirit: at the Salone del Mobile, USM presented a range of new products which follow the modular spirit as before and meet the prospects of the office world of today. With these new products USM Privacy Panels, USM focussed on what staff need, offering solutions to the questions raised by the alternative world of work of the future. The remarkable staging by atelier oï not only has shown these panels in the working environment but also in a living environment. At the centre was the idea of a city: various rooms were discovered in the towers designed from the USM Privacy Panels interpreting various moments in the lives of dedicated cosmopolitans. The private spheres were protected by the USM Privacy Panels, without the discreet view from outside to inside and the open view from inside to outside being lost.
Rethink the modular exhibition took so the new look at the idea of modularity as an open-ended, communicative and even utopian vision. It has understood modularity either as a construction or as a communication tool – in the field, the works of selected designers, architects open up new points of view on the topic.
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